制作网站如何结合SEO来制作
Enterprise website construction is more or less there are many optimization problems, a corporate Web site should do, soft, draw text, the chain, etc. These exactly what to do, what to do in order to better search engine accepted. Even if cannot guarantee that every day the original article, but at least to do false original two article creation, so that others into your station will think you stand not garbage station, because it not only can get traffic. And may bring a large number of potential customers.
我觉得网站无非是要网站内容要有意义和可读性,现在我就为大家分析如何把网站做到最好,为了能让大家更加明确及能生动理解,现在以两个网站为例,举例说明如何结合seo优化来建设好企业网站。
I think the site is nothing more than to the web site content should be meaningful and readability, now I for you to analyze how the site to do the best, in order to make people more clearly and vividly understand, now to the two site as an example, to illustrate how to combine SEO construction of enterprise web site optimization.
首先,我用“淘宝女装”的网站和“营销型网站建设”的网站进行说明。网站建设之前要了解网站的好与坏,先分析两个网站。
First of all, I use "Taobao ladies" website and "marketing type website construction website that". To understand the site's good and bad site before construction, analysis of the first two sites.
网站收录量要大
The web site is included to
网站收录得越多当然能够给你的排名带来好处了。
The website included more certainly can bring you good ranking.
首先,大家应该明白,一个网站总共的页面数量和被收录的页面数量决定了你的网站在百度的权重多少。也跟排名有关系了。检测网站建设网站的收录数量,比墙体广告这个网站的收录量要大,查询了一下搜索“网站建设公司”排在第一页所有的网站,收录量都要是很大的,可见,收录也决定了你的排名因素之一。
First of all, we should understand that the number of pages of a web site, the total number of pages and included determines your site in many Baidu weight. Also has a relationship with the ranking. Detection of website construction sites included the number, larger than the wall advertising the site collection of quantity, inquires about the search "website construction company" row on the first page of all the sites, the amount collected if large, visible, included also decided that one of your ranking factors.
百度的收录率跟权重是挂钩的,不妨也换种方式。先提高网站权重,收录自然会跟着上去,这个思路已经被笔者证实过了,非常有效果。
Baidu included rate with weight is linked, can also change a way. To improve website weight, included natural will follow up, this idea has been the author confirmed, very effective.
网站内容要丰富
Website content rich
“内容为王,外链为皇”,网站的所有内容是否丰富对于优化来说也是一个关键所在,网站内容不但要时常更新,更重要的是网站要有信息内容,可以对比一下两个网站的内容。
"Content is king, the chain for emperor", all the content of the website is rich for optimization is a key content, not only to update, more important is the site information, you can compare two website content.
emc官网首页进入 中国网站的首页,资讯信息方面有几百条新闻信息,墙体广告网站首页几乎没有新闻信息,这个最好对比,大家可以从网站的首页都可以看出信息量的多少。
Luxuries China website home page, there are hundreds of news information, wall advertising website home page almost no news information, the best comparison, we can from the site's home page can be seen in the amount of information.
要加上图片标签
Want a picture label plus
网站上的图片,为图片添加alt属性说明,因索引擎目前还不能够识别图片的能力,图片必须加上ALT标签,给那些不能看懂网站图像的搜索爬虫提供文字说明。所以我在ALT属性中添加要优化的关键词来让搜索引擎知道这个页面的内容与什么主题是密切相关的。
The pictures on the website, add the alt attribute for images, factors of engine is not identification ability to the picture, the picture must be coupled with ALT tags, to those who cannot read web image search crawler provides text. So I in the ALT attribute to add keywords to optimize to let search engines know this page content with what topic is closely related to the.
alt属性的值简要的说明了这张图片所要表达的信息,在图片无法显示的时候也可以同样让用户知道这个图片要表达的主题是什么。同样也可以让搜索引擎知道这个图片是与家具相关主题的图片。这样描述即符合用户体验,又可以达到优化 关键词的效果,是最好的alt属性描述方式。
The value of the alt attribute to a brief description of the picture to express information, time cannot be displayed in the picture can also let the user know what is this image to express the theme of the. Also can let search engines know that this picture is related to the theme of the picture with the furniture. This description is in accord with the user experience, and can achieve the optimization keywords effect, is the best way to describe the ALT attribute.
emc官网首页进入 中国网站上广告图片,产品图片等,都加了ALT标签说明;而墙体广告网站上所有的图片并没有做ALT标签,这种优化方式就没有办法得到搜索引擎的笑纳。
Luxuries China website advertising images, product pictures, are added to the ALT label; and the wall ads on the site all pictures don't do ALT tag, this optimization method can't get the search engine's heart.
取消网站首页动画
Cancel the web page animation
网站首页做个动画的确很吸引人,其实很多用户并不是很喜欢首页动画,除了需要费时等待,而且大部分动画中都找不到用户需要找的信息,所以这个效果并不利于优化排名。
Website home page to do animation is very attractive, in fact, many users are not very like the animation, in addition to the time to wait, and most of the animation are unable to find the user needs to find information, so the effect is not conducive to ranking optimization.
emc官网首页进入 中国网站上的动画很少;墙体广告网站上的动画篇幅很大,特别是首页都是以动画的形式展出,上面也说了搜索爬虫不具备识别图片的功能,相同搜索爬虫也不能够识别动画中的文字及图片所以,首页是一个重点,不能被动画全都占据,要考虑用户的需求,搜索引擎也是用户体验为主。
Luxuries China website animation rarely; wall advertising website animation space is very big, especially the home is to the form of animation display, the above said the search crawler does not have the image recognition function, the same search crawler is not able to text and image recognition in the animation so, home is a focus, not be animation all occupy, to consider the needs of users, the search engine user experience.
网站编辑标准
Website editor standard
关于网站编辑,用的w3标准, 页面布局用DIV+CSS来布局网站页面。
About the website editor, use W3 standard, using DIV+CSS page layout to the layout of web pages.
emc官网首页进入 中国用的是w3标准, 页面布局用的是DIV+CSS来布局页面;墙体广告网站上没有用w3标准,及DIV+CSS来布局页面来做网站。
Luxuries Chinese is using the W3 standard, the layout of the page is used in DIV+CSS to the layout of the page; the wall ads on the site did not use the W3 standard, and DIV+CSS to layout pages to do.
alexa世界排名
Alexa world ranking
Alexa是一家专门发布网站世界排名的网站。Alexa网站排名的计算,是以网站的每天平均使用人数、 人均访问页面数(与人数和人均页数之乘积成正比)为基础, 以这二者的几何平均数来排名。
Alexa is a special release site world ranking website. Calculation of Alexa website ranking, is the site daily average per capita use number, visit the page number (proportional to the product of average per capita and the number of pages) as the foundation, ranking the two's geometrical average.
特别是在同客户谈论网站流量,还有地区排名,作推广的时候,特别有用。
emc官网首页进入 中国世界排名:277568
墙体广告世界排名:6022271
测试出emc官网首页进入 中国的排名要比墙体广告的排名要前很多,很多站长会比较重视这个值,因为在没有一个更好的排名方法之前,Alexa排名还是有参考价值的。
Test Luxuries Chinese rankings than the wall advertising ranking to many, many webmaster will pay more attention to this value, because before ranking method for lack of a better, Alexa ranking or a reference value.
要正确优化好一个网站从而达到优化排名的效,就要做到以上八点,必须提高网站PR值,收录数要提高,资讯新闻,写好关键词密度,图片加上alt属性,图片要控制,动画要减肥,做到网站编辑标准。
To optimize a website to optimize ranking effect, to achieve the above eight points, must improve website PR value, included the number to increase, news, write the keyword density, pictures and alt attribute, the picture should control, animation to lose weight, do website editing standards.
SEO过程中总会发生大大小小的问题。不幸的是,问题不是那么容易被找到和解决的。所以我们必须从网站的细节地方一个个的加以改正,相信网站一定会向前靠拢。一个月网站就能优化在第一页了,这个效果的确是非常明显及有效的。
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