什么是网站推广?常用的网站推广方式有哪些
For SEOER, website promotion must be quite clear, but for outsiders, estimated that the website promotion is to let more people know the site is. So, what is the website promotion, what is the definition of website promotion, what are the common website promotion way.
网站推广就是以国际互联网为基础,利用nnt流量的信息和网络媒体的交互性来辅助营销目标实现的一种新型的市场营销型网站建设方式。常用的网站推广方式有:
Website promotion is base on the Internet, a new way of marketing by using NNT flow information and network media interactive to assist the marketing goals. Common website promotion way:
1、搜索引擎优化。统计表明,50%以上的自发访问量来自于搜索引擎;有效加注搜索引擎是注意力推广的必备手段之一;加注搜索引擎既要注意措辞和选择好引擎,也要注意定期跟踪加注效果,并做出合理的修正或补充。
1, search engine optimization. Statistics show that, more than 50% of the spontaneous traffic from search engines; effective search engine is one of the necessary means to raise attention promotion; filling search engine not only pay attention to the wording and the choice of a good engine, should also pay attention to regular follow-up the filling effect, and make a correction or reasonable to add.
2、软文推广。别站到用户角度、站到行业角度、站到媒体角度来有计划的撰写和发布推广,促使每篇软文都能够被各种网站转摘发布,以达到最好的效果。
2, soft Wen promotion. Don't stand in user angle, stand to the industry point of view, to media angle to stand in a plan to compose and release, prompting each soft Wen can be all kinds of websites are released, in order to achieve the best results.
3、论坛推广。论坛发贴最大的一个要领就是:选择好的素材(必须是很热门的那种)然后去一个相关的人气很旺的版区发贴宣传。
3, promotion of forum. The forum is the biggest one method: choose good material (must be very popular kind) and then go to a related popular version of posting propaganda.
4、微博营销与微信营销。微博与微信的火热大家有目共睹,微博与微信的营销也自然也成为营销的热点,如何有效地利用微博与微信做推广是许多人在不断摸索的问题。
4, micro-blog marketing and micro message marketing. Micro-blog and micro message fiery everybody be obvious to people, micro-blog and micro message marketing naturally become the focus of marketing, how to effectively use the micro-blog and micro message do promotion is a lot of people in the trial of the problem.
5、新闻营销。从营销的角度上讲,一次新闻营销的目的应该是配合广告增加销量。因此如何确定好新闻营销的目的,将决定这次新闻营销的主线。
5, the news marketing. From the marketing point of view, a news marketing should be the purpose of advertising to increase sales. So how to determine the good news marketing purposes, will determine the main line of the news marketing.
6、加入友情链接联盟。不仅可以提高网站在互联网上的曝光率,提高网站的反向链接数量和pr值,还因为注册友情链接联盟留下了网站的信息,并为自己生成了一个自助化的友情链接系统,这样别人就可以不在通知我的情况下加好我的友情链接,使友情链接变得更加轻松。
6, add links alliance. Not only can improve the website on the Internet exposure rate, improve website backlinks and PR value, but also because the registration links Union left the site information, and generate links system a self-service for myself, so that others can not inform me of the situation and my links, which links become more relaxed.
7、登录导航。网站制作完成之后,第一件事情就是向各大搜索引擎提交新网站。搜索引擎提交包括提交给搜索引擎爬虫和提交给分类目录,提交给搜索引擎爬虫的目的是让搜索引擎将网站收录到索引数据库。
7, login navigation. The website construction is completed, the first thing is to submit a new site to each big search engine. Search engine submission including submitted to the search engine crawlers and submitted to classified catalogue, submitted to the search engine crawler is designed to let the search engine will be included in the index database website.
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