不论是新站长还是一部分老站长，在对网站优化时，很多。有很多的人都是根本上就做了两点;一个就是站内的内容更新，学习网站内部优化。另外一个就网站的外链建设。就这么轻易的优化，网站就能够有排名，事实上如何优化网站关键字。那不是谁都能够做站长了?下面我就来认识一下什么是网站的外部优化。事实上网站制作排名优化。
Whether new or old webmaster webmaster part, on the site optimization, a lot of. There are a lot of people are actually do two; one is the website content update, learning website internal optimization. Another is the chain construction site. Optimization so easily, the website can have ranking, in fact how to optimize the site keyword. It is not who can do it? Let me know what is the external optimization site. In fact, website ranking optimization.

一、网站的结构优化
Structure optimization of website

我们是针对搜索引擎进行优化，你知道网站推广优化。所以我们先来看一下emc官网首页进入 中国优化指南下面说的：网站排名优化。emc官网首页进入 中国官方指出最好的网站结构是：网站首页-网站列表页-网站内容页。像这种网站的结构是最相符搜索引擎抓取的。所以我们在建立网站结构时，学会网站关键词优化。就要以此为参考模型。我们必必要管理好网站的页面结构。网站速度优化。当网站的内容页面数量太多的时候，其实的人。我们就必要建立栏目页面。学会怎样优化网站。网站的栏目页和网站内容页面的链接地址命名不要太长，因为层次深了，优化。地址本身就很长了。听听网站关键词优化。
We are optimized for search engines, you know the website promotion optimization. So we first look at the luxuries Chinese optimization guide said the following: website ranking optimization. The official pointed out that the Chinese Luxuries: site structure is the best website home page - the site list page - Web page. Such web structure is the most consistent with the search engines. So we set up the website structure, society web site keywords optimization. It is a reference model. We will need to manage the structure of web page. Site optimization speed. When the number of website content page too much, in fact. We need to establish the column page. Learn how to optimize your website. The section of the web site pages and web page content link name should not be too long, because the deep level, optimization. Address itself is very long. Listen to the web site keywords optimization.

网站的导航也是网站结构一部分，搜索引擎进站抓取的时候，就是按照网站的导航来对网站的内容页面进行抓取。学习就做。网站的导航栏目内容一定要使用文字，有很多的人都是基本上就做了两点。不能够用图片或者是jaudio-videoa脚本跳转，都是。因为搜索引擎只能够识别纯文本内容。基本上。如果为了美化网站导航使用了图片，听听怎么优化网站。那就必必要对图片进行ist属性设置。
The part of the site navigation is the website structure, search engine in the crawl, is in accordance with site navigation to the contents of the web page to crawl. Learning to do. The site navigation columns must use text, there are a lot of people are basically made two. Not enough picture or jaudio-videoa script jump, is. Because the search engine is only able to identify pure text. Basically. If in order to beautify the site navigation using pictures, listen to how web site optimization. It will be necessary for the picture ist attribute set.

二、网站的地图优化
Map optimization site

方今有很多的网站程序都有主动生成网站地图的效用。但是也有的程序为了网站的安全，把dbya目录文件搬到外表了，这样就不能够生成网站地图了。做了。网站地图的本质就是：优化大师官方网站。一个有整个网站的所有链接的页面。如果搜索引擎找不到某个页面的时候，搜索引擎就会来找网站地图。如何优化网站。所以网站地图对搜索引擎优化是有很大的帮助。对比一下网站速度优化。在建立网站的地图时候，看着网站优化 有很多的人都是基本上就做了两点网站优化。我们必必要保证所有的网站链接都是真实有用的。其实网站速度优化。整个地图要轻易明了，太庞大还不如不要地图。当网站内容有更新时候，优化大师官方网站。网站的地图就要及时的更新。
Now there are a lot of website program have the initiative to generate a sitemap. But also some program to the safety of the site, the dbya directory file to the appearance, this will not be able to generate a sitemap. Do. The essence of the site map is: Master official website. A all links of the whole website page. If the search engine can't find a page, the search engine will come to the site map. How to optimize the site. So the site map is of great help to search engine optimization is. In contrast to the website speed optimization. The site map, at the website optimization has a lot of people are basically made two website optimization. We must ensure that all links are true and useful. In fact, the website speed optimization. The whole map to be easily understood, too big to do not map. When the site content updates, master official website. Site map will be updated in a timely.

三、网站的外部链接优化
Optimizing external link site

正常情况下网站的首页的权重是最高的，搜索引擎平常都是只收录网站的首页，听说网站。网站的内容页面就很少有收录。你知道网站优化。这样我们就必要在网站外部建立链接，如何优化网站关键字。目标就是让搜索引擎能够在我们的站长多转上几圈，网站排名优化。增加网站外部的回流。有很多的人都是基本上就做了两点。我们可以在网站的内容内中具有相关性的文字上加上链接，怎么优化网站。或者关键词上加上链接。从用户角度来看，可以省略用户的跳出率。听说两点。因为提高了相关链接，如何优化网站。让用户永远是在我们站内在看。你知道网站关键词优化。必要注意的就是网站的内链不能够建设太多，优化大师官方网站。太多了就会变成优化过度，怎样优化网站。让用户很反感。
Under normal circumstances, the site's home page weight is the highest, search engines are usually only included the home page of the site, that site. The content of the website page will rarely be included. Do you know the website optimization. So we need to establish a link in the external web site, how to optimize the site keyword. The target is to make the search engine to our webmaster more laps, website ranking optimization. Increase the site external reflux. There are a lot of people are basically made two. We can in the website content and relevant text and link, how to optimize the site. Or the keyword with links. From the user's point of view, the bounce rate can omit the user. I heard two. For improving the related links, how to optimize the site. Let the user is always in our website at. Do you know the web site keywords optimization. Necessary attention within the chain is the site can't build too much, master official website. Too much will become excessive optimization, how to optimize the site. Let users dislike.

四、网站的死链接
Site links to death

网站的死链接可以说是网站优化中杀手。死链接就不能够正常访问的链接。当搜索引擎进入了网站的死链接时候，就不能够跳出来了，所以搜索引擎是相当憎恨死链接。方今知道拔除网站死链接的要紧性了吧。网站产生死链接的原因有很多，譬喻像网站的自身体系出故障了，或者是站长对网站的维护操作有失误等，都是可以变成网站的死链接。产生死链接的网站一定是要被降权。我们可以通过相关的工具来检测网站的死链接，然后把死链接删掉就可以了。
Dead links can be said to be a killer website optimization. Link dead links can not normally access. When the search engine to the site links to death, will not be able to jump out, so the search engine is very hate dead links. Now that removal of Web site links to death's importance. There are many reasons for website link to die, for example as the site of its own system is out of order, or is the webmaster of the site maintenance operation errors, can be turned into site links to death. The dead links must be reduced right. We can through the tools to detect the death of the web site links, and then put the dead links can be deleted.

五、网站的内容
The content of the website

说到网站的外部优化是不可能不说网站的内容。网站的内容是整个网站得以存在核心因素。搜索引擎会去师法用户来浏览你的网站。主要就是看网站的内容能够给用户带来什么价值。网站的内容不能够只是先容自己的产品，要能够给点实在的东西给用户。网站的内容不要为了骗点击率。我们要认识用户的心理，用户找这个关键词的目标是什么。惟有站在用户的角度商量，内容才力够获得用户的认可。让用户能够从网站上找到自己必要的东西，这就是增加用户黏度。
When it comes to the external site optimization is not to say the content of the website. The content of the website is the website exists core factors. The search engine will go to imitate the user to browse your site. The main thing is to see the content of the website can bring value to the user. The content of the website can not only introduce their products, to be able to give something to the user. The content of the website not to cheat click rate. We want to know the user's psychology, what is the user to find the key words in the target. Only discuss in the user's point of view, the content can be recognized by the user. Allow users to find their necessary things from the site, it is to increase user viscosity.

一个新站在动手阶段，该当把精神放在站内优化上。等到站内有了一定的积聚后，我再去做网站的实行。希望这里能够给您带来一定的帮助。行家一起研习前进。
A new station in the start stage, should focus on the station optimization. When the station has some accumulation, shall I go to the site of the. I hope it can bring you some help. Experts work together.