其实这个话题在之前已经有提到过一些方面，但是可能由于部分方面没有重点标示出来或者没有提及，在日常网站制作与客户的沟通之中，仍然有一些问题存在着的。不但影响到了网站建设的进度，同时也影响到了建站公司与客户之间的关系。为了让客户更清楚整个网站建设的过程，笔者在这里再补充说明一下。至于更多本文中没有提到的关于网站建设的疑问和解答。
In fact, this topic before has been mentioned in some aspects, but may be due in part to have no marked emphasis or not mentioned, in the making and customer daily web communication, there are still some problems exist. Not only affects the website construction progress, but also affect the relationship between the site of the company and customers. In order to allow customers to more clearly the whole process of website construction, the author then add here. As for the more this paper without question and answer questions about the website construction mentioned.

一、网站建设到底是什么(What is the website construction)

很多人做网站的初衷无非有几种，一种是看到电商的收入实在是太诱人了，想自己从中分一杯羹；一种是看到同行或者某个熟悉的伙伴从网上获得了更多的客户与订单，自己也希望能够拓宽营销渠道；一种就是觉得互联网是时代的产物，要跟得上时代，就应该拥有自己的网站；还有一种就是纯粹是为了给现有的客户看的网站，或者便于企业与客户之间资料交流共享等。但无论出于什么目的，有一个共同的特点就是，对于网站建设，他们不是行家。这也就是为什么要请相关的建站公司帮忙做网站的原因。
A lot of people to the site of the original intention of nothing but there are several, one is to see the business income is too attractive, want to own a piece of a peer or; see a familiar partner from the Internet access to the customer and order more, they also hope to be able to expand marketing channels; one is that the Internet is a product of the times, want to keep up with the times, should have their own websites; another is purely to existing customers see website, or facilitate between the enterprise and the customer information exchange and sharing. But for whatever purpose, have a common characteristic is that, for the website construction, they are not experts. This is also why want to please help to the establishment of the company website.

那么，问题也随之而来。很多客户会发几个自己觉得满意的网站给建站公司参考，我要做成这个样子，你说要多少钱。商谈完网站完工之后，又会挑剔网站跟案例不一样觉得建站公司没有做到允诺过的事情。但实际上，网站建设是这样的：
So, the attendant problems. Many customers will send a few feel satisfied with the site to the site of the company, I want to do like this, how much did you say. After the completion of negotiations over the site, and will pick on site with case do not think site company did not promised. But in fact, website construction is such:

A、网站建设公司其实就等同于一个房地产开发商，他将房子（网站）按你要求的形状做好，同时为了房子（网站）不显得空虚而更美观会帮你做简单的装修（上传产品图片，文字资料等），这样，一个网站就初步建设完成了；
Website construction company is equivalent to a real estate developer, he will house (website) according to your requirement shape well, and to the house (site) is not empty and more beautiful will help you to do simple decoration (text data upload product images, etc.), thus, a web site on the preliminary construction completed the;

B、房子（网站）更精细的装修如所有产品图片的上传，所有emc官网首页进入动态的编辑上传等，建站公司通常来说不会负责，就如我们买房子，房地产开发商不会将房子布置得到我们拎包就可以入住的效果，如果要做到这样的效果，你得另外付一笔装修费（资料图片编辑、整理及上传的费用），因为这个过程也是需要时间和精力的，甚至会有客户要求，网站的资料不能直接复制别人的，我也没有空，你得安排人帮我打电话联系几个供应商，请他们将资料传过来给你做网站！亲，建站公司只是你的合作伙伴，他不是你的下属员工，没有义务去帮你做这些事情的；
The house (website) more refined decoration such as all product upload pictures, all dynamic News Edit upload, site of the company is usually not responsible, as we will not buy a house, real estate developers will house our bag would be in effect, if you want to do this, you must also pay a decoration (information photo editing, sorting and upload costs), because this process also requires time and effort, and even customer requirements, the website information can not be directly copying others, I don't have time, you have to arrange for someone to help me call a few suppliers, please they will coming to your site! Pro, site of the company is your partner, he is not your subordinates, no obligation to help you do these things;

C、网站后期的运行及效果。也有一些人在网站做完之后，发现网站并没有给自己带来预期的效果，譬如说客户和订单等。其实这个不应该归咎于建站公司没有做好，而是网站建成之后，要通过网站获得更多的客户和订单，我们还要对网站做一个优化，譬如用户在百度上输入“广州网站建设”，会出现超过1000个的网站，谁的网站做的好，谁的网站能够排在用户搜索后一眼就能看见的地方，跟网站本身的优化有很大的关系。而关于优化的方法，可以百度一下，会有非常多的文章告诉你要怎么做，要注意什么事项，在此就不再多说。
Operation and effect site later. There are some people in the website after website, discovery has not brought the expected results for yourself, for example the customer and order. In fact, this should not be attributed to the site of the company did not do a good job, but after the website, to gain more customers and orders through the website, we also make an optimization of the site, such as user input in Baidu "Guangzhou site construction", there will be more than 1000 sites, whose web site to do good, who web site to row can be easily spotted in the user search place, have a great relationship with the optimization of the site itself. The optimization method, can use Baidu search, there will be a lot of articles to tell you what to do, what item should notice, this is not to say.

总的来说，建议企业在决定做网站之前，首先弄清楚网站建设到底是个什么样的东西，以避免日后与建站公司存在沟通上的误会。
In general, suggestions for enterprises in the decision of the website before, first make clear what exactly is the construction site, in order to avoid future and existing misunderstanding on communication construction company.

二、如何确保网站做出来的效果如我们所期望的样子
How to ensure that the website to make effect as we expected.

这个就纯粹是企业与建站公司之间的沟通问题了。为什么在此要特别提出来，就是因为笔者发现，虽然在建站之前企业与建站公司都已经有了沟通商议好网站的整体内容和设计的要求，但是还会有同样的问题产生。原因就是企业对网站整体风格有要求，如“富丽堂皇”“金碧辉煌”等，但是按其要求的版面设计，很难搭配得出富丽堂皇的感觉来。建站公司给出专业的搭配方案，总觉得没有达到要求的感觉，于是不断的卡掉建站公司的方案，但是自己却迟迟没能给出好的方案来，于是事情就一直僵在那，拖的时间久了，便会觉得这个建站公司服务不好。但事实上，或者我们能够有办法解决这样的问题。
This is purely a communication problem between the enterprise and the site of the company. Why would like to mention in particular, because I found that, although in the site before the enterprise and the site of the company have been communication negotiated overall website content and design requirements, but also have the same problem. Reason is the enterprise to the style of the whole website is required, such as "magnificent" beautiful decoration. "So, but according to the requirement of layout design, it is difficult to match the magnificent feeling. The site of the company scheme gives professional, always feel that do not meet the requirements of feeling, so the card out of the site of the company, but of their own but has not been able to give a good solution, so it has been frozen in that, dragged on for a long time, will think this site service is not good. But in fact, or we can have a solution to this problem.

第一种情况是，企业给出明确要求，建站公司完全按企业的要求来做网站。这是目前大多数建站公司所遵从的一个流程。这也是矛盾会出现最少的一种情况，企业明确整个网站的风格、功能设置、特别要求，甚至包括网站的颜色，底纹使用哪一种，导航栏的设置及图片展示的方式等等，建站公司完全按照企业的想法走，矛盾就会出现的比较少；
First, enterprises give clear requirements, the site of the company is completely according to business requirements and. This is a process to comply with most of the site of the company. This is also a contradiction will appear the least, clear the enterprise website style, function setting, special requirements, including colors, shading of which one to use, navigation bar set and the picture and so on, the site of the company is completely in accordance with the enterprise to go, contradictions appear less;

第二种情况就是，由企业提出要求，建站公司给出具体的建设方案，包括网站的色调搭配，栏目设置、图片展示方式等，如果企业有特别的要求，也在建站之前提出沟通，如前文我们所提到的客户所要求的“金碧辉煌”“富丽堂皇”的效果，因为本身这两种效果就没有确切的定义，只是一种感官上的认识，而建站公司设计的角度跟企业的角度不同，一个注重搭配，一个注重感觉，导致后面建站公司很多方案被卡掉也是意料之中的事情了。
Second is, by the enterprise requirements, site specific construction plan, including the site of tonal collocation, column setting, picture display mode, if the enterprise has special requirements, but also the communication in the site before, as previously mentioned customer required "beautiful decoration." "magnificent". The effect of these two kinds of effects, because no precise definition, just a sense of understanding, and the site of the company is the design point of view with enterprises from different perspectives, with a focus on collocation, an emphasis on feeling, cause behind the site of the company many schemes have been lost card is expected.

因而说，网站最终效果跟我们所期望的是否一样，这其中企业与建站公司的沟通真的很重要。就如我们做任何事情一样，要到达成功的终点，我们就必须要弄清楚自己的方向。
Thus said, site effect because we expect is the same, the enterprise and the site of the company of communication is really important. As we do anything else, to reach the end of success, we must make clear their own direction.

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